Aramco inaugurates 'Roseyar' in al-Taif
New rose factory employs Saudi women and offers six local beauty products.
Aramco recently inaugurated "Roseyar,” a rose factory in al-Taif, which is one of the company’s citizenship initiatives focused on supporting small industries and empowering women.
Al-Taif is known for the quality of its rose oil, which is why the company chose the area to build a skin-care products factory that will increase local production and support the community.
Aramco provided the necessary support for the construction, training, maintenance and operation of the Roseyar factory to produce up to 100,000 units annually of body care products in line with international specifications and standards.
Marketing rose oil products
“Part of the factory inauguration is the website launch, which is an important outlet for the sale of Roseyar products,” said Fahad A. Al-Ghamdi, head of Citizenship. “The project looks to empower women in society and provide them with the tools to excel and gain leadership skills.”
Localization and growth
“Saudi Aramco’s citizenship efforts are focused on stimulating national development in line with the Kingdom's Vision 2030 through several projects that contribute to the localization and growth of sustainable traditional professions,” said Nabil A. Al-Nuaim, vice president of Corporate Affairs.
Through these national initiatives, Aramco is able to support and strengthen the capabilities of the Kingdom’s working hands, especially those in need, helping them to cope with the demands of life and diversify their sources of income.
— Nabil A. Al-Nuaim
Other company initiatives include encouraging coffee plantation and production in Jazan, enhancing beekeeping opportunities in al-Baha, supporting fishermen in Yanbu’ and Baish, and providing women with hearing impairments the necessary training to work at Qetan Sewing Center and maintain a sustainable income.
For more information about the al-Taif Rose Factory, visit Roseyar.com.